Honda Scoopy's presence beyond expectations. Initially, it presented a modern retro bike to meet a handful of enthusiasts of retro style in Indonesia. However, in the course of time, many people enjoyed the display scooter. As a result, the list is fairly high motor indent. PT Astra Honda Motor (AHM) claimed to be at a loss to production.
Inevitably, any production must be increased. Current monthly production capacity to 25,000 units Scoopy. This amount is expected to meet high demand. The amount of increase of production capacity of Honda Scoopy is almost 80 percent when compared with previous monthly production capacity is only 14,000 units.
Senior General Manager of Sales Division of PT Astra Honda Motor (AHM) Kumala Sigit said additional production capacity is part of the AHM's commitment to continuously improve service to consumers. This increase is expected to answer the high market demand in a modern retro scooter segment that began waking in line with firm steps Scoopy released in May last year.
Enthusiasm is high society against Honda Scoopy has contributed positively to the sales of Honda's scooter once more confirmed the AHM as a pioneer for modern retro scooter in the country. "We are optimistic, the existing production capacity can meet the increasing demand for Honda Scoopy so that consumers do not have to wait too long to be able to have this modern retro scooter," he said.
Since its launch on May 20, 2010, Honda Scoopy tremendous acclaim from consumers in Indonesia. Just a week was introduced to the public through the media, modern retro scooter Honda orders have already reached 3,000 units. Even a few months later, prospective customers must wait in a period of about three months because of limited production capacity at the factory Honda Scoopy AHM.
Sigit stating the amount of public interest against these products into a single proof of the success of the company to meet consumers' desire to shades of retro-modern motor which has never been previously marketed in the country. "We captured a new trend among young people who want to be different and prioritize lifestyle and freedom of expression. Honda Scoopy present to answer the needs of consumers and appear to be a trendsetter in the segment retro scooter. New segment that has never worked turned out to welcome this extraordinary community, "he explained.
Based on sales data for 7 months in 2010, the company has been able to record sales of 114,040 units of Honda Scoopy. The pioneers of modern retro scooter is marketed at a price to Rp13, 55 million on the road in Jakarta. "We are targeting sales of Honda Scoopy this year to increase by about 40persen or a 275 thousand units," said Sigit.
As a trendsetter retro scooter, Honda Scoopy AHM equip with all-rounded design that looks almost the entire design of this new scooter, ie starting from Bodyline, the design of the headlights, lights sein, until a pair of mirror twins.
Scoopy round lamp equipped with lights that make multireflektor dusk with bright lighting and wide-reaching. Two lights mounted sein textured separate from the body, reinforce the impression of retro-modern and well made Scoopy will easily be seen from the front or side. Siiipppp!
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